Better-Bait Co.

A company founded by Perce Dyer in the 1940's and established originally in Peterborough in the 1940's.Located at 631 Lundy's Lane.Perce made metal lures solely and would be found on cards. Early years yellow cards and later on black cards showing the fish logo.He moved to Lakefield Highway in the late 50's and ceased making tackle in the 1970's.

Better Bait Carded Lures